"Happiness is a positive
cash flow."
- Fred Adler,
Venture Capitalist
Most small business woes boil down to one thing; profitability. Because really, that’s what it’s all about. As small business owners, we judge our success by our bottom line – not how well the business ran yesterday, but how profitable it was. If your business isn’t paying the bills, it’s not going to be around much longer. Then even if it is paying the bills, is there anything left at the end of the day for all your hard work?
At Small Business Prescriptions, we want to see our clients profitable. A profitable small business owner is a happy one. A happy small business owner can grow, dream, create, plan. We realize that some businesses are in a “state of emergency” when it comes to profitability. That’s why we work this subject on three levels: current, next 12 months, future.
Take for instance the case of elevated Cholesterol. Your doctor just told you that you have an extremely high level of bad cholesterol in your body. While there are some things you can do immediately to stop the cholesterol level from rising even more, and even start it going down, you also need to work on a life style change to continually bring down the level, and hold it down.
The same goes with your business’ profitability. If your business is losing money, there are probably some things that you can change today to stop the money loss. Then, we need to work on a plan for the future to continue to stop the money loss even more, and then once we are at “break-even” to start making the business profitable, and hold it there.
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